Yes, I will be soliciting over my blog for Montucky Cold Snacks. I've recently started working with them and helping out with event planning, marketing ideas and such. It's ran by two thirty-year old guys who wanted to give back to Montana while creating a refreshing light beer. Montucky consistently donates money to charities or donates beer to charity events for them to keep the profits. It is brewed in Wisconsin, however, it has to be that way for the moment to keep costs down so it can compete with PBR. It's not a crafty micro-brew, just an easy-drinking beer with an awesome goal.
Recently, they've been talking about what Montucky actually means. It's a slang word for Montana, yes, but what does it
mean? They've been conducting photo contests through facebook for people to send in their best Montucky photos to win some beer and schwag. What do you guys think as a consensus from marketing students? If anyone's out and about, order a Montucky not a PBR.
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| These two pictures were from MCS Facebook page. |
Every time I hear Montana referred to as Montucky, I get a little upset. It reminds me of a cross between Montana and Kentucky, which makes almost no sense. Just looking at the word (and disregarding everything else I know about the brand), I associate it with a group of rednecks doing stereotypical Montana things, like riding horses and shooting guns.
ReplyDeleteHowever, I do love how the company is giving back and connecting to the community!! :)
I have been seeing these cans around Bozeman alot lately, I was rather curious about their operation and the reason for them being crafted out of state. Next time I am at the store I'll remember to snag a six pack and give em a taste test, or perhaps my next hike.
ReplyDeleteThis is my new favorite beer! I was introduced to it a few weeks ago and I will definitely be ordering it over my old favorite, PBR!
ReplyDeleteSo where does the word "Montucky" come from? I've been curious about this since I moved here in 2007!
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